On 13th February 2013, Google Shopping results on google.co.uk and google.co.uk/shopping began to shift to a new commercial experience built on Product Listing Ads. If you are currently promoting your products on the price comparison shopping engine Google Shopping, for free, you will need to create a Product Listing Ads campaign in order to maintain …
Read more »SEM or Search Engine Marketing to those not so up with the world of endless web abbreviations is to do with making advertisements which try to give the wow factor and therefore, in turn, try to convince a customer on the web to click through to your specific product or offer. Generally if the seller …
Read more »There is currently more innovation within this field than ever before, as brands and agencies are able to make a closer connection between social and commerce. E-commerce sales in the third quarter of 2011 were said to have reached over $36 billion, which is a 13 percent increase over the previous year. It is important …
Read more »Google will start enforcing its new Google Product Search Feed Specification and Policies as of the 22nd September 2011. These changes affect all merchants. If you are working with us at Network Intellect, we have already been in contact with you to discuss the changes and all is being implemented. Network Intellect was one of …
Read more »It is important for E-commerce sites that use Google Product Search to list their products, to familiarise themselves with the following information. As of September 22nd this year, a number of updates to the feed formatting and policies will be implemented. Google announced that it is releasing new feed specifications that they feel will impact …
Read more »Whether it be technology such a mobile shopping applications, lack of time, ease of convince or simply all of the above the latest IGD Grocery Retail Outlook report predicts that online grocery shopping is set to double by 2015. Currently the online grocery sector is worth £4.8 billion. The report produced by IGD predicts that …
Read more »The date has been set in the dairies for a while, but with the magic day only 7 days away online retailers can really get excited as some promising forecasts have been predicted. The date is the 29th November and it is the Monday that follows Black Friday(the Friday following Thanksgiving in the US). This …
Read more »The consumer watchdog has recently conducted a poll of its 11,000 members voting the best and worst online retailers of 78 sites currently operating in the UK this year. The top customer score with 94% was the beauty label LizEarle.com. The attributes that gave LizEarle.com top marks was beautiful packaging, free samples and a sense …
Read more »A free social shopping app has been launched on the iPhone, which uses barcode scanning technology to find the best prices on the web. Scandit incorporates barcode scanning, price comparison and social media sharing to enable users to firstly scan the barcode of the product that they would like more information on, read reviews, find …
Read more »Shopping has long been seen as a social activity for many people. Shoppers arrange to meet their friends on the local high-street for some retail therapy, going from shop to shop, trying on different clothes, getting their friend’s opinions on what to buy and what not to buy. Once they have their friends approval, shoppers …
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