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Mobile Commerce, also known as ‘mCommerce’ is the most portable marketing channel available today. There has never been a time when consumer goods are so readily available. It is therefore important that you create the correct experience for your customers. With this in mind, read on for four tips on mCommerce optimisation, which will help …

A couple of weeks ago saw two important bits of information being published that should encourage marketers to invest more of their digital spend in search in the short term. This is due to costs currently being low but returns likely to be high. Adobe informed brands that they were not spending enough on mobile …

Here at Network Intellect we are experts in PPC (Pay Per Click) and therefore we thought it a good idea to share a taster of our knowledge with a 5 point check list for your PPC campaigns below. 1. Think To The Future Instead of reacting to what’s happening around us, we need to be …

SEM or Search Engine Marketing to those not so up with the world of endless web abbreviations is to do with making advertisements which try to give the wow factor and therefore, in turn, try to convince a customer on the web to click through to your specific product or offer. Generally if the seller …

Today’s marketers have a lot of work to do, with more ways than ever to reach their prospects and customers. The internet has made an enormous impact on the way consumers interact with brands, giving them a way to review and share experiences with other users across the world. With so many channels on offer, …

When it comes to optimising your Facebook ad campaigns it is not enough to just set up the campaign and let it run. It is very important to maximise your spend, try out multiple options, and constantly optimise your campaign. Facebook’s potential reach is one of the biggest points that encourages brands to engage. With …

People are generally very sociable in nature, so the social media uprising was to be expected.  Marketers attempt to make use of this opportunity through Facebook pages and Twitter feeds etc. The company’s objective is to use content to build up a loyal fan base and earn good reviews and ‘likes’. This is a tactic …

Social is at centre of PPC and SEO campaigns this year. According to US advertisers, 2011 is definitely the year of the social. Search marketers have realized how social media marketing can assist them in building their search engine optimization. Survey findings from last year revealed that respondents found their top priority for SEO for …

We have nearly come to the end of 2010 and what a year it has been. There has been some exciting digital news throughout this year and Network Intellect has strived to be at the forefront of this. I thought it would be interesting to see our top 5 blog post of 2010: Top of …

I hope you are all well and looking forward to the forthcoming festivities. Well that’s nearly it for 2010 and we have seen a lot of changes in the digital world again.  One of the most poignant can be seen with the explosion of multichannel marketing in reaching prospective or existing customers across all channels, …