The social media giant Facebook is the site of the engagement. Data released by the social media site’s marketing page revealed, not surprisingly, just how addicted people are to the site. The page released an infographic in order to show advertisers how they have got a captive audience on the social media site, illustrating Facebook’s high level …
Read more »The marketing predictions for 2011 were on target, but what was surprising was the lack of a major marketing campaign that attracted and maintained consumer attention. This could be due to the evolving nature of social media and increased use of smartphones and other connected mobile devices. In order to ensure you get your future …
Read more »Interbrands the global branding consultancy has recently released their ‘Best Global Brands Report’ for 2010. The biggest change in the rankings has seen Google jump from 7th in 2009 to 4th this year. The top 10 standings are as follows: 1) Coca-Cola $70,452 (million) 2) IBM $64,727 (million) 3) Microsoft $60,895 (million) …
Read more »Search giant Google has launched a new search enhancement tool called Google Instant, which shows results as you type. Google have identified that ‘people type slowly, but read quickly,’ thus Google Instant allows users to scan a results page while they type. The benefits of Google Instant are faster searches, smarter predictions and instant results. …
Read more »As the internet giant Google continues to grow, changes to the online landscape are occurring more frequently as time goes on. It’s very important that companies or individuals utilising the online arena to generate revenue and profits stay ahead of the game and keep on top of all opportunities which are presented. As such, Network …
Read more »Microsoft’s ambitions to take over Yahoo’s internet search and search advertising businesses have been given the go head by the US and European regulators. The ten year partnership will see Yahoo use Microsoft’s Bing search engine on its site. Microsoft’s Bing will direct search queries to PPC advertisements on Yahoo. The deal will see Microsoft …
Read more »ComScore has reported the extraordinary growth of the global search market in 2009. In December 2009 the worldwide search market generated more than 131 billion searches conducted by people over the age of 15. This equates to 4 billion searches per day, 175 million per hour and 2.9 million per minute. The top five markets …
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